News: 'World of Warcraft: Wrath of The Lich King' Launch - 12 November 2008
Activision recently launched the latest installment of it's 'World of Warcraft' series - 'Wrath of the Lich King'. HMV Oxford Circus was the venue chosen to host the launch event and Durrant Wapshott were asked to design and produce all the interior and exterior graphics.
Our 15 strong installation team fitted a huge variety of graphics in just 3 hours before the store opened it's doors to the huge crowds outside.
Exterior window vinyls, security barrier cladding, pillar graphics, counter graphics, hanging banners, and a stage set that included the 'World of Warcraft' logo in the form of an ice sculpture all helped create the atmosphere that Activision were looking for to launch this hotly anticipated game.